My 18th century sewing business, Jolis Chevaux ("pretty horses" in French) has been in operation since 2021. It's doing well and I have a strong customer base that is growing.
I have been lacking a sign that identifies my tent (at Feast) or my tables (Kalamazoo.)
Shelly, my high school best friend, is a quilter and she gifted me this beautiful horse quilt block that she hand appliquéd and quilted in January of 2022. (Isn't it beautiful?) I've been using it since she gifted me with it.
It doesn't have my business name on it, but it is an unusual and very identifiable sign that works well at indoor events.
But, it doesn't work well at outdoor events - it's fabric and so it blows and twists in the wind if I hang it outdoors. (Shelly never intended for me to use it as a sign - it's a wall hanging.)
After three years where things have been selling well and my name has gotten out there to customers, it is time for a business sign, one that works both indoors and outdoors and with Jolis Chevaux on it.
Leslie and Rick's block print fabric business is Chien Noir ("black dog"), named after Mawkwa, a big, black Newfoundland that she owned years ago.
She has a wooden sign that she hangs outside her tent so her customers can find her more easily.
Wanting something like that, I started thinking about my own sign and how I wanted it to look. An 18th century horse in profile was common on signs in that time period, so I began by looking at photos of extant artwork. (I also needed the horse to be from the public domain so I could use it without breaking copyright laws.)
I came up with three different choices.
The first two were okay, but they were not quite what I wanted.
And then I found this one - a lady riding side saddle! Perfect - I wear riding habits so that would represent me on the sign!
The business making my sign sent me a few mock-ups and I liked these two best.
(I quickly got a email apologizing that they'd misspelled "sundries" and that they'd fix it.)
This one is the one I chose. It is exactly what I had in mind.
Choosing the colors, though, is hard for me. I do best when I can see what something will look like post-painting, but I can't imagine it well before the color is added. And the sign company I am using can't colorize the mock-up for me.
So, I am asking them to match Leslie's Chien Noir sign (we are sisters, after all!) with the horse and rider a black silhouette, the lettering in black, and a red border. Oh, and I need to be able to hang the sign, too. (I will get their suggestions on that.)
I'm really excited to have this sign to display at Feast. Hopefully it will be done in a few days - I'll share it when it is.
Stay 'tooned!